Our Management Team
Larry Gerdes | CEO & Executive Chairman
Mr. Gerdes has served as CEO of Pursuant Health (Formerly SoloHealth), a private health-care company in Atlanta, since February, 2014, and as its Executive Chairman of the Board since November 2013 and as its Chairman since 2012. Since 1983, Mr. Gerdes has also served as a general partner of Sand Hill Financial Company, a venture capital partnership. Mr. Gerdes is a general partner of Gerdes Huff Investments and a major shareholder and President of Friesland Farms, LLC . Mr. Gerdes formerly served as Chairman and CEO of Transcend Services, concluding with the sale of that company in April 2012 and as a director of Access Plans, Inc., from 2001 until its sale in June, 2012. Mr. Gerdes previously served as Chairman of the board of Pursuant Health (Formerly SoloHealth) and on the board of CBOT Holdings. Mr. Gerdes is a member of the Dean’s Advisory Council for The Kelley School of Business at Indiana University and serves as trustee for Monmouth College.
Joe Stephens | Chief Financial Officer
Joe Stephens, Chief Financial Officer, started with Pursuant Health (Formerly SoloHealth) in March, 2013. In his role with the Company, Stephens oversees the finance, accounting and fundraising activities. During his time with the Company, Stephens has managed sales, implementations, delivery and reporting, and implemented many processes to streamline and improve the efficiency of these organizations.
Prior to Pursuant Health, Stephens was VP of Process Improvement at Nuance Communications, where he created scorecards to measure and maintain field operations, managed 12 overseas vendor relationships and drove operational efficiencies through process improvement initiatives. He also spent time in sales at Tractor & Equipment Company, where he developed a new business unit within the organizational framework of the larger company.
Stephens was recognized as the top salesman in the country for Komatsu Utility in 2006 and holds an MBA from the Kelley School of Business, with a concentration in finance and marketing. In his time away from Pursuant Health, Stephens enjoys investing in the stock market, learning about sustainable energy and spending time at the beach. Stephens also was a member of the varsity football team at Auburn University.
Ryan Sloan | Chief Revenue Officer
Ryan Sloan, Chief Revenue Officer, oversees consumer marketing, product strategy, partnerships, and new business ventures for Pursuant Health.
Prior to his time at Pursuant Health, Ryan spent 12 years with Aetna in Corporate Strategy, Sales and P&L Management. He led a high profile division to exceed an aggressive 2012 Sales Plan by 40%, accounting for one third of Aetna’s growth that year. He worked closely with leaders from premier health systems and medical groups across the country to develop and execute go-to-market strategies for launch of 12 joint-products. He was also in charge of special projects including Aetna’s Health Care Reform implementation and strategic business planning post-Reform for the Mid America region.
Ryan holds a BA in Economics from the University of Georgia and an MBA from the Kellogg School of Management at Northwestern University. He enjoys spending time outdoors and with his family, and is a legal citizen of three countries – the United States, Canada and the United Kingdom.
Robert Lort | Senior VP of Operations
Robert Lort, Senior Vice President of Operations,
oversees the production, deployment and support of the Pursuant Health kiosks. Since 2011 when Lort joined the company, the number of kiosks in market has vastly increased – going from less than 100 kiosks deployed nationwide to over 3,500. Lort successfully deployed those machines and scaled the company’s support team during that short period. He has also been an instrumental figure in developing partnerships with companies such as Dell and NCR.
Prior to his time with Pursuant Health, Lort was responsible for the deployment of Horizon Software’s POS systems in various vertical markets including major hospital systems, colleges and universities, retirement facilities and private schools across the country. Professional organizations he is tied to include Technology Association of Georgia (TAG) and Operations Managers of America.
In his time away from Pursuant Health, Lort enjoys watching his two sons play baseball and basketball, keeping up with the latest trends in technology and playing the drums.
Kathryn Laughlin | VP of Product and Implementation
Kathryn Laughlin, Vice President of Product & Implementations, oversees the implementation and account management of employer wellness programs. Laughlin works closely with employers to properly scope the project and lead the project management efforts to deliver a successful and highly engaging program. After joining the team in 2011, she led multiple projects including the deployment of 3,500 kiosks in retail locations, all kiosk logistics, trade show installations, software integrations with 3rd parties and lead generation software implementations for health plans.
Prior to Pursuant Health, Laughlin was a project manager for the Vertical Market team at Horizon Software leading POS installations in hospitals, colleges and universities, retirement facilities and large institutions, such as The Federal Reserve Bank. She also managed HL7 integration projects for hospitals throughout the country. After years of project management experience, she was able to complete her Project Management Professional (PMP) certification in 2012.
Laughlin is currently pursuing an MBA at The University of Georgia. When she is away from Pursuant Health, she enjoys taking piano lessons, golfing, cycling and traveling with her husband.
Scott Robertson | Chief Technology Officer
Scott Robertson, Chief Technology Officer, is responsible for overseeing Product Development, Infrastructure, Data & Integration, Technical Operations, Technical Support, Ad Operations, Customer Service and Regulatory & Compliance for Pursuant Health.
Prior to joining Pursuant Health, Scott spent 16 years with Transcend Services building and managing their software technology platforms, product management, infrastructure and technology operations teams and HIPAA & SOX compliance programs. He managed teams that were geographically dispersed across the United States as well as internationally. Scott helped lead Transcend through multiple acquisitions and the complex technology and platform integrations that followed. The success of Transcend ultimately resulted in it’s acquisition by Nuance Communications in 2012 for $300MM. Post acquisition, Scott spent the following two years leading five separate software engineering teams for their mid-market platforms that were responsible for contributing over 200MM in annual revenue.
Scott has a BS in Geology and a MS in Geochemistry from Georgia State University.
Alana Pendleton | Director of User Experience
Alana Pendleton, Director or User Experience, leads strategic thinking, creative concepting, and engaging design efforts to construct intuitive, ubiquitous platforms across all engagement channels. She employs human-centered usability testing methodologies emphasizing the user journey, behavior patterns, task analyses, and cognitive walkthroughs in the retail environment. Her primary focus at Pursuant Health is constructing a truly engaging, user-focused approach to population health.
Alana holds a BFA in Graphic Design from the Art Institute of Atlanta. When she is away from Pursuant Health, she enjoys working out and reading.
Favorite Book: The Design of Everyday Things by Don Norman.
Favorite color: #EDB831
Gillian Marshall | Product Manager
Gillian Marshall, Product Manager, works closely with the technology and marketing teams to create wellness solutions that are innovative, engaging and accessible to the public. With a background in social marketing and health communication, Gillian applies her experience in behavioral economics and health literacy to design offerings that overcome common healthcare barriers and engage a wide range of populations. Since joining Pursuant Health in 2015, Gillian has been responsible for both business and consumer-facing content development, grant applications, patent filings and overall public health initiatives. Gillian contributed to the development of the Health Age Assessment and led the National Committee for Quality Assurance (NCQA) certification process for the assessment in March 2016.
Gillian holds a Bachelor of Arts in English and Master of Public Health in Health Promotion & Behavior, both from the University of Georgia.
Alvonice Spencer | Director of Quality
Alvonice Spencer, Director of Quality, is responsible for leading the growth and development of managed care product solutions related to member engagement and quality improvement. His areas of focus include HEDIS® improvement, state and federal quality reporting, and health plan member perception and satisfaction. Alvonice works closely with Sales, Product and Marketing leadership in the development and positioning of care solutions that meet the quality and compliance needs of Pursuant clients.
Prior to his role at Pursuant Health, Alvonice served as a Stars Quality Director at Cigna-HealthSpring with responsibility for three Medicare Advantage contracts based in the Southeast. He also has provider relations experience in the managed care setting and a background managing hospital-based physician specialties within an academic medical center.
Alvonice holds a Master of Science in Health Administration from The University of Alabama at Birmingham and a Bachelor of Science in Finance from Auburn University.
AJ Dote | Corporate Controller
AJ Dote, Corporate Controller, oversees the day to day accounting and finance functions of Pursuant Health. Prior to Pursuant Health, A.J. spent 6 years with PwC managing business and audit relationships for several high-profile Atlanta and Southeast United States based companies. In addition, A.J. spent a year within the PwC Financial Due Diligence group working on M&A transactions, primarily for large private equity groups.
A.J. holds a Master of Accounting degree from The Ohio State University and a Bachelor of Arts degree from Ohio Wesleyan University. When A.J. is away from Pursuant Health, he enjoys traveling and spending time with his friends and family.
Stephanie Myers | VP of Advertising Sales
Stephanie Myers, Vice President of Advertising Sales, oversees the consumer marketing division of Pursuant Health. In this role she works with brands and agencies to provide creative solutions to clients’ unique marketing challenges and drive results.
Prior to joining Pursuant Health, Stephanie spent nearly 10 years with iHeartMedia creating and managing marketing campaigns for a diverse portfolio of local and national advertisers. Throughout this time, Stephanie built a strong reputation amongst her clients for being extremely customer-focused, providing industry research, competitive insights, and thoughtful strategies that made her a true partner in her clients’ business.
Stephanie holds bachelor’s degrees in communication and sociology from Stanford University. Outside of Pursuant Health, Stephanie enjoys traveling, running, and working with several non-profit organizations.
Jeff Marwill | Regional VP of Sales
Jeff Marwill, Regional Vice President of Sales, is responsible for sales strategy and revenue growth for Pursuant Health. Prior to his time at Pursuant Health, Jeff was a Client Outcomes Executive for Nuance Communications. In this role, Jeff was responsible for growing revenue across multiple product and service lines and managing strategic relationships with some of the largest U.S. healthcare customers. Jeff has also held operational roles with responsibility for US and Asia Operations as well as technology roles with responsibility for systems management and software development efforts.
Jeff holds a Master’s of Science in Health Informatics from The University of Alabama at Birmingham and a BA from The University of Texas at Austin. Jeff enjoys outdoor activities with his family including coaching and playing soccer, waterskiing, wakeboarding and other water sports.
Henry McAlpin | Regional VP of Sales
Henry McAlpin, VP of Regional Sales, is responsible for the sales strategy and revenue growth for our employer wellness program. Prior to joining Pursuant Health, Henry spent 6 years working as a Sales Executive in NYC for early stage technology startups and Fortune 500 companies. In his various positions, Henry was responsible for growing revenue channels and managing strategic relationships. Successful in sourcing and closing new business, Henry found a passion for the relationships formed long after the sale was complete. He comes to Pursuant Health to address a major gap in the critical population health data that is void from most employer’s wellness programs.
When away from work, you are likely to find Henry outdoors. He enjoys exploring the Appalachian mountain ranges of North Carolina and the coastal marshlands of Georgia. Prior to his time in NYC, Henry attended Auburn University, where he graduated with a BBA in Finance.
Monica Frederick | Regional VP of Sales
Monica Frederick, Regional VP of Sales, is responsible for sales strategy and revenue growth. Prior to joining Pursuant Health, Monica was Vice President of Sales for several start-up health care companies, including Catasys, Sleep Solutions and Alere Medical where she was an integral member of the teams responsible for launching managed care strategies, contracting with national and regional health plans, managing strategic relationships and growing revenue across multiple product lines. Monica has also held operational roles including General Manager with P&L responsibility for a home infusion pharmacy.
Monica holds a Master of Science in Nutrition from Arizona State University and Bachelor of Science degree in Clinical Dietetics from Syracuse University. She enjoys spending time with her family, traveling, the arts and outdoor activities including running, biking and tennis.
Anthony Hicks | Director of Sales
Anthony O. Hicks, Director of Sales, is father of four and married to the former Maria Baez. He is from Strong, Arkansas and has been a resident of Fayetteville for over 20 years. Anthony obtained his Retail Marketing and Administration degree from the Sam Walton School of Business after his junior year of eligibility and began his master’s coursework. He was a four year letterman for the Arkansas Razorbacks football team and a member of the 1995 SEC West Championship Team.
In 1997, Anthony was drafted in the 5th round 160 pick in the National Football League by the 1996 Super Bowl Champions Green Bay Packers. He spent a total of 4 years in professional football between the NFL and the CFL with the Jacksonville Jaguars and the Edmonton Eskimos.
After he retired from professional football, Anthony returned to Northwest Arkansas where he began his new career with Tyson Foods—first in their HR training group, and then with the Walmart and Sam's Club sales team. He later continued his career with the Dial Corporation as a National Account Manager. Since then, he has worked for large and small consumer goods companies in the cosmetics, HBA, household chemicals, and Dry Grocery/Food categories. In each instance, he has sold hundreds of new items, expanded existing item distribution, and surpassed sales goals. Anthony has successfully managed retail operations groups and currently leads a joint venture with Retail Integrity Merchandising Solutions, Inc. as VP of Business Development. Anthony has over 15 years’ experience in Sales and Operations.
Board of Directors
Larry Gerdes | CEO & Executive Chairman
Larry Gerdes, CEO & Executive Chairman of Pursuant Health, has served as CEO of Pursuant Health (Formerly SoloHealth), a private health-care company in Atlanta, since February, 2014, and as its Executive Chairman of the Board since November 2013 and as its Chairman since 2012. Since 1983, Mr. Gerdes has also served as a general partner of Sand Hill Financial Company, a venture capital partnership. Mr. Gerdes is a general partner of Gerdes Huff Investments and a major shareholder and President of Friesland Farms, LLC . Mr. Gerdes formerly served as Chairman and CEO of Transcend Services, concluding with the sale of that company in April 2012 and as a director of Access Plans, Inc., from 2001 until its sale in June, 2012. Mr. Gerdes previously served as Chairman of the board of SoloHealth and on the board of CBOT Holdings. Mr. Gerdes is a member of the Dean’s Advisory Council for The Kelley School of Business at Indiana University and serves as trustee for Monmouth College.
Stanley Blaylock | Board Member
Stanley Blaylock‚ Board Member of Pursuant Health, began his career in health care investment banking, ultimately rising to the role of Global Co-Head of Health Care Investment Banking at (Deutsche Bank Alex. Brown). He then co-founded specialty pharmacy solutions company Medmark, where he served as its EVP, CFO and CAO until his promotion to President and CEO in 2005. When Walgreens acquired Medmark in 2006, Blaylock joined the company, and went on to become Walgreens SVP and President of Walgreens Health Services. Blaylock currently serves as the President and CEO of Physicians Immediate Care, a leading urgent care company in the Midwest. Blaylock holds a degree in economics and communication studies from the University of Virginia and an MBA from Harvard Business School. Blaylock is also a Fellow of the CEO Perspective Program from Northwestern’s Kellogg School of Management and Corporate Leadership Center.
Peter A. Krivkovich | Board Member
Peter A. Krivkovich, Board Member of Pursuant Health, is a founding member of AdRoll, an online advertising company, where he oversees the company’s finance, sales and operations.
Prior to AdRoll, Krivkovich served in leadership roles spanning, finance, business development, product management and sales. He spent two years in investment banking at ABN AMRO doing M&A and was in business development and then product management at Everdream Corporation. Krivkovich also helped oversee Good Technology’s 100-person sales team, before moving into a finance role with the company.
Krivkovich holds a BA in Economics from Emory University, an MBA from Harvard Business School and studied economics at the London School of Economics.
John Jesser | Board Member
John Jesser, Board Member of Pursuant Health, serves as the vice president of Provider Engagement Strategy for WellPoint, Inc., the nation’s largest health benefits company. In this capacity, Mr. Jesser manages a company wide process that looks at healthcare-related functions to improve the affordability of health care; the consumer experience and access to care. He leads the company’s telehealth strategy as the general manager of LiveHealth Online, an online care solution for consumers and providers being offered to Anthem’s customers. Mr. Jesser focuses on solutions and digital tools that improve the connection between doctors, hospitals, consumers and health plans. Previously, Mr. Jesser served for more than 24 years in various management positions within the health care field.
Mr. Jesser earned his Bachelor or Science degree in mass communications from Miami University in Oxford, Ohio and an MBA from Cleveland State University.
Mr. Jesser serves on the board for Availity, LLC, a company that provides connectivity between health care payers and providers and is chairman of the board of National TeleHealth Network (NTN), a physician management company founded as a joint venture between American Well and WellPoint. He serves as the youth director at Our Lady of the Cedars Maronite Catholic Church in Fairlawn, Ohio.
Currently, Mr. Jesser lives in Brecksville, Ohio, with his wife, Erin, and five children.
Jamie Parisi | Board Member
Mr. James E. Parisi, Board Member of Pursuant Health, serves as the Chief Financial Officer and Senior Managing Director of Finance and Corporate Development at The Board of Trade of the City of Chicago, Inc. Mr. Parisi served as the Chief Financial Officer of CME Group Inc. (Formerly Chicago Mercantile Exchange Holdings Inc.) from November 2, 2004 to December 10, 2014. He served as Senior Managing Director of Finance & Corporate Development of CME Group Inc. since February 2010.